The latest generation of highly accountable business advertising online
As Google Adwords is such a commonly requested method of advertising online, be warned that most web designers deliver guaranteed poor results due to lack of formal training and experience. Continually evolving advanced techniques only known by pay per click experts like We are essential to avoid the following key challenges posed by Google Adwords:
Google charges the inexperienced a higher price per click unless their keywords, advert and destination page can pass a range of complicated ‘quality score’ tests
Most popular keywords are oversaturated with 10+ adverts all fighting for attention
Higher cost per click due to the larger number of advertisers competing to get listed
Google enforces its terms of use very strictly, often resulting in a permanent ban
What makes our expert Google Adwords campaign management better?
The performance of your Google Adwords campaign is set up as a standard measuring stick against which other more advanced paid promotional strategies should outperform.
Microsoft’s search engines NineMSN & Bing have around 10% search engine market share in Australia. Yahoo also has 10%. Generally the reduced competition compared to Google will result in around a 20% saving on conversions. As setting up a campaign on NineMSN and Yahoo is a more time intensive process, a lower number of proven keywords and adverts from Google will be used.
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